If you were uncomfortable with Aiden’s Conviction album then you’ll be happy to know that vocalist wiL Francis has taken his love for New Wave and Electronic music and focused it on a solo album. Whether or not Aiden will now return to their amazing Punk escapades remains to be seen but if you enjoyed their side note then you definitely need to check out Hate Culture.
Donning the moniker William Control, the album tells the story of the aforementioned as he journeys through his last night on Earth before he commits suicide. Sound dark? You betcha. William Control is a creepy dude that travels through the twisted world of sex clubs, bondage, pain, venting hostility, and much more. As a matter of fact, lyrically this album is fairly uncomfortable. On one hand, that is pretty much the only thing I dislike about this album, but on the other hand, Francis does a stunning job of conveying the feelings of a person who has lost ALL hope.
Musically is where Hate Culture absolutely shines. The lyrics will hold this album back from realizing it’s potential, which is a big shame in my book because the cold, machine like beats and the warm synths rival the best of the best. I can’t imagine that any fan of Depeche Mode, Massive Attack, or The Pet Shop Boys could listen to “Beautiful Loser,” “Hate Culture,” “Razor’s Edge,” or “Damned” and not be both impressed and thoroughly impressed with them. “Strangers” and “We’re Already Here” are only slightly less likeable musically but a whole lot creepier.
Hate Culture musically is a spectacular record. As far as conceptual records go, it’s excellent as well. The concept here will put many people off though and while I respect the artistry of it all I hate that it is not likely to be recognized for being as good as it is. Fans of any of the previously mentioned bands should check out William Control’s Hate Culture for sure.
Reviewed by Mark Fisher